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Sales at record high, Americans view meat as part of a healthy, balanced lifestyle Power of Meat analysis marks 20th anniversary at Annual Meat Conference

Meat sales hit a record high of $104.6 billion in 2024, pounds sold increased 2.3% compared to 2023, and consumers, on average, purchase meat more than once per week (Circana) - keeping meat the largest fresh department in grocery, according to the 20th annual Power of Meat report released today at the Annual Meat Conference by the Meat Institute and FMI—The Food Industry Association.

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